PolyU Design Annual Show 2009 identity

- client
- School of Design, HKPolyU
- coordinators
- SD Marketing, Keith Tam, Timothy Jones
- Venue
- InnoCentre, Kowloon Tong, Hong Kong
- date
- June, 2009
- creative
- Keith Tam, Timothy Jones, Ken Li, Mandy So, Adonian Chan, Chris Tsui, Jason Kwan, Julius Hui
- art direction
- Keith Tam, Timothy Jones, Ken Li, Mandy So, Adonian Chan, Chris Tsui, Jason Kwan, Julius Hui
- design
- Ken Li, Mandy So, Adonian Chan, Chris Tsui, Jason Kwan,
Julius Hui - final settings
- SD Marketing, SD technical staff, Ken Li, Mandy So
- final design
- SD Marketing, Ken Li, Mandy So
- photography
- Special thanks to Adonian Chan and Chris Tsui (Trilingua)
- font used
- Custom-made for the project by Keith Tam
-
description
2009 was a big year. It is the year my friends and I were graduated. Ken's arrival also led us having chance to participate ingraduation's theme design – we were really want to have a graduation show that belong to students. We come up with a theme 'response!', initially started we thinking from a tennis court, that we students launch our shots (our graduation projects) and want the responses from public, just like playing tennis. We made use of this and developed set of interesting promotions. Besides participated in creative concept, my major part in this highly co-operative project is assisting Keith, Ken and my teammates to come up with an identity. We end up went to typeface that have a cliche cyber-looking, matching with the speedy and dynamic main theme. Final typeface design done by Keith.



